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Frequently
Asked Questions
Why should I get a professional appraisal?
It isn't easy to determine the true value of a domain
name. Everyone has heard of domain names selling for millions of
dollars. However, many domain names cannot be sold for $20.
Just look at Ebay and Yahoo domain name auctions to see for
yourself. What makes one name valuable and another essentially
worthless? Just looking at the name and guessing will not
help. Just because a name sounds good or looks good doesn't mean it
is valuable. We have extensively studied domain name sales to derive
an accurate, fair and dependable model of domain name sales values.
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| Buyers |
Sellers |
| Anyone who wants to
buy a domain name should have the name appraised first.
Sellers sometimes greatly overestimate the value of a domain name in
hopes of striking gold. With a professional appraisal in hand,
buyers can effectively bargain with sellers. |
Independent,
professional appraisal substantiates a seller's asking price, gives
credibility to the seller and almost always increases the actual
value of the domain. Professional appraisal helps to establish
the REAL value of a domain and provides an easy starting point for
bargaining with buyers. |
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What
do I get when I purchase an appraisal?
| When you purchase an appraisal, you
get an EXPERT evaluation of the domain name. Our expert appraisers
will consider every aspect of the domain name to derive a value for the
domain. This method is known as the "hedonic"
method. This differs from the typically "ad hoc" methods
used by other services. Our method relies on hard data on domain
name sales over the past several months.
Also, every appraisal comes with a customized web page for the
domain detailing the ranking criteria and certifying the
value. Sellers find such pages extremely valuable since they can
refer potential buyers to the page to substantiate their asking price. |
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How
does Appraisal Service assess domain names?
Most other services consider only 4 or 5 characteristics of
a domain name. We have our own proprietary statistical model
that considers 10 characterizes of a domain name to estimate its
value. While we prefer to keep the specifics of our model a secret,
we can tell you that the model considers the following features:
- length of domain name
- size of the market related to the domain name
- probability that the domain name will be properly spelled by
customers
- potential of the domain name to be associated to site content
- the extension of the domain name (e.g. .com, .net, .org)
- breadth of the domain name's applicability
- and several other factors.
In addition to using the mathematical model, our expert appraisers
apply their subjective judgment to every appraisal before arriving at a
final value! |
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How
much does it cost? How long does it take?
| Appraisal Service charges less than most professional
appraisal services. We charge a flat rate of $19.95 for each
appraisal. We guarantee that we will send your appraisal within 72
hours or your order is free. |
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Can I see an example appraisal?
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